The slowdown in the housing market continues to impact the self-storage industry as another spring leasing season approaches. How can operators remain competitive, drive revenue, and stand out to potential tenants? Storable leaders share their thoughts on everything from current market forces to the latest product innovations we’ve introduced to help you run a better business.
Featuring:
- Chuck Gordon, CEO
- Charles Needham, Senior SEO Manager
- Taylor Yarbrough, VP Product
Here’s What We Covered:
Current Market Forces
CEO Chuck Gordon provided an overview of current market forces, including housing trends like the low inventory of homes for sale. We covered the impacts on the self-storage market by looking at our latest tenant demand statistics, occupancy rates, street rates, and more.
Innovation in Digital Marketing Services
We covered the continued innovation of our Digital Marketing Services, designed to help operators boost their online presence, generate organic leads, and build trust with customers online. The panel discussed the different service packages now available, and walked through some examples of customer success stories. We discussed the ways that this offering can make your storage website more competitive online.
Storable Intelligence and More
Finally we reviewed the latest releases, including the debut of Storable Intelligence—new advanced tools that are powered by AI. We discussed Snapshot, the first Storable Intelligence tool, which provides quick summaries about tenant activity. The feature is now available in Edge and rolling out to additional FMS soon.
We also talked about the following new features and updates:
- Account Updater – Automatically updates expiring credit cards
- Enhanced reporting – Details on use of trailing day data and other updates
- EMV Payments – More flexible payment methods for tenants
- Storage Collections – 60 Day Free Trial