At this time last year, economic leaders put the odds of a recession occurring by now at 47.5%, but we haven’t seen one yet. But recent surveys of those same economic leaders now put the chance of recession at 60.8% by this time next year.
Meanwhile, we’ve seen a number of significant shifts in the market including a rise in inflation, interest rates, and the subsequent cost of capital. While the storage industry continues to be resilient in this downturn, these shifts have a profound impact on both operators and tenants in a number of ways.
Watch Chuck Gordon, CEO of Storable, as he walks us through these broader macroeconomic forces, their impact on the storage industry, practical advice on how operators should respond, and the product innovations we’re investing in at Storable to help you address them.